Our Passion
Wim Meulders and Elke Krämer have an extensive track record in senior marketing management positions in various companies in Belgium, Germany, Spain, the Netherlands, Hong Kong and China. Sharing the passion to help companies to create better products that bring more revenue and a higher margin, to launch smarter promotions that realize a bigger marketshare and to have most importantly happier people (customers, employees and business owners) brought them together in WiMedia, originally founded by Wim Meulders in 2010.
Having worked in ICT and marketing the entire first part of their carreer Elke and Wim see the merge of both worlds in Marketing Technology, Marketing Automation and the rise of Artificial Intelligence in this field as the game changer for the future.